Content is the reflection of an organization. No matter how well-framed your content is, if the technology/platform backing it is not advanced and feature-rich, it would pass unnoticed as is the case with innumerable content pieces.
Facebook recently made an announcement that drove digital publishers into a state of shell shock. It made certain that businesses, brands or digital products wouldn’t receive any special priority in the news feed and user generated content would be given the primary preference. Continue reading “Attention! Digital Publishers, The World Doesn’t End at Facebook”